Urban Seeds empowers individuals and communities to grow sustainable, healthy, and delicious produce by providing accessible gardening solutions and fostering self-sufficiency and environmental responsibility. The mission is to make home gardening easy and rewarding for everyone, everywhere.

For this project, I created the brand identity, establishing the logo, colors, and typography, as well as applying the branding across merchandise, UI, packaging, and digital media. I also programmed a soil sensor to display specific lightboxes for the data in the app.